As a forward-thinking component to the traditional press release, Business Wire launched BizWireTV to highlight compelling stories in a news format for digital. BizWireTV ran for three years on the Business Wire website, socials, and as an app for iOS and Android. This highly successful short firm content was shared across platforms spotlighting startup companies, new products, and company initiatives; giving them the badly needed exposure needed to stand above their competitors

Girl Starter is a linear reality competition TV series that ran on TLC and Discovery Family as a branded entertainment time-buy in 2017. The program was entirely underwritten by consumer brands Staples, Microsoft, Visa, Vera Bradley, Pilot Pens, the US Air Force, and Klarbrunn. Al Roker Entertainment produced the linear and digital programs and segments as well as implemented and activated an influencer marketing, social media campaign that garnered over 20 million impressions for the show’s sponsors. 

"ANNIE'S Search For Sandy" was an innovative and highly popular branded TV special in which Pedigree pet foods - and animal trainer Bill Berloni - conducted a nationwide search for a real-life shelter dog to play the role of Sandy, the other orphan in the beloved Broadway musical ANNIE. This social good program ran on NBCHallmark Channel, Reelz, and CMT and was also the recipient of the 2012 Silver Lion Award for Branded Content at Cannes. 

Operation Inspiration, from Eckrich Meats, profiled, honored and surprised deserving military families across the country. Through "reality show"- type social good storytelling we created heart-tugging reveal moments, while also profiling the corporate give back to our military heroes by Eckrich. 

"Child Hunger Ends Here: A Special Report" hosted by NBC's Al Roker with Natalie Morales highlights the reality of hunger in America and how it negatively affects children. The 30-minute, educational special was sponsored by ConAgra Foods as part of its Child Hunger Ends Here social good campaign.

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Al Roker Entertainment, Inc

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© 2019 Al Roker Entertainment, Inc. 

Representation: 

William Morris Endeavor

212-386-5100

© 2019 Al Roker Entertainment, Inc.